Brief
To bring to life the character and energy of Immy’s new venture within hospitality with initial logo, colour palette and illustration style.
Response
Drawing on the unique and welcoming personality of Immy’s cooking and ambition, a hand-drawn, characterful illustration style was chosen with hints of Quintin Blake as inspiration. Paired with distinctive serif typography and shades of blue this forms the foundations of the projects identity, both classic and with a contemporary edge.
Deliverables
Brand & Visual Identity
Logo
Illustration
Promotional Materials
GEORGE COSBY STUDIO
Back to work or say hello.